ABOUT US

Pronounced as ‘horizon’ without the ‘h’; Aurizn is a tech startup that provides a publishing and networking platform for any publishers to produce beautiful and compelling content ready to be shared on social media at any given time. Magazine, newspaper, brochure, food menu, specifications chart, annual report, infographics etc, Aurizn doesn't just help print publishers migrate online, but comes with a full suite of business structure migration process too.

OUR CLIENTS

Designed to replace PDFs in the digital connected realm. Able to create product brochures that incorporate videos, galleries and social media friendly. Technologically superior to any solutions currently out there. Able to produce customised digital publications as well.

Click each logo to view.

OUR EVENTS

We help brand owners create engaging marketing platforms that are also magnets for attracting social media eyeballs. By tapping into our premium audience with high purchasing power, we cross tabulate diverse industries that in the end targets the same affluent customers.

WHO ARE WE?

Helming from diverse backgrounds including marketing, advertising, branding, publishing, photography, events and production. Aurizn is both a media company and a startup that aims to change the media landscape of digital publishing. We are able to connect your products to our audiences, create strategic in-house events to excite them,  and also providing all forms of digital content solutions for your needs.  With the support of our audience, we are now the largest lifestyle media in Malaysia, reaching more than 3 million unique individuals in Malaysia through our various platforms and channels.

PDF REPLACEMENT

PDFs are great for on-screen WYSIWYG when it comes to printing. But with 99% of PDF consumption coming from digital screens, we believe our digital brochures are the rich media future that brings motion, sound, social media shareability, and screen adaptations to the world of brochures in need by any industries.

LARGEST LIFESTYLE MEDIA IN MALAYSIA

We currently focus on four lifestyle categories, cars, estates, home furnishing and lastly, jewellery and watches. With our unique content strategy, our magazines are read by 200,000 readers a month, our videos gets more than 5 million views a month, and our social media reaches out to 2 million a month.

MONTHLY

Web
200,000 readers

Videos
5 million (YouTube)

Social media
2 million reach (Facebook)

WE ARE VERY BIG IN VIDEO

According to Google, 93% of Malaysian car buyers rely on YouTube car reviews to make an informed decision. Furthermore, 1 out of 3 car buyers surveyed ended up buying a car they did not initially intended. Of the top 10 Automotive Media video channels in Malaysia, EVOLTN alone takes up 49% of all views.

OUR FLAGSHIP EVENTS

We don’t pitch for event management projects. But we create unique events that allow different brands and companies to leverage on, be it to drive messages, or target audiences or for pure brand repositioning executions. These promotional vehicles are very powerful tools that sculpt a brand’s online presence in the real world. And of course, post event asset generation is our strong game too.

Besides producing our own Vlogs, we also make high quality production, complete with storyboard, production, art directing, the full works. We are experts in creating videos that drive the message but blur the boundary between content and advertisement.

We are a startup that used what we invented to commercial use immediately, and we are one of the most innovative media companies out there as well. We’re progressive, honest, humble, and we work hard for every one of our clients.


Contact:

fenn@aurizn.com | bobby@aurizn.com | beng@aurizn.com | kon@aurizn.com

Ranking

Automotive Media

Monthly Viewership

Market Share %

1

EVOLTN

5,424,821

49.01

2

Autobuzz

979,395

8.85

3

Tai Choo Yee

881,785

7.97

4

Paul Tan

844,177

7.63

5

Roda Pusing

782,605

7.07

6

Pandu Laju

619,380

5.60

7

Careta TV

568,984

5.14

8

Zerotohundred

306,989

2.77

9

Automachi

287,186

2.59

10

iGarage

237,386

2.14

 

THERE'S NOTHING LIKE US OUT THERE

Our platform allows large format digital publishing that is pure HTML5. Even our advertisements are social media shareable, and 100% anti-adblockers in its design. Our format also allows advertisers to do layout publishing online with high resolution graphics and super fast loading time.

IMMERSIVE ARTICLES
A magazine-like reading experience, beautiful and immersive reading experience. No pop ups or banners. Full rich media friendly and reignites the engaging reading experience of yore.

PERSUASIVE ADVERTISEMENTS
A magazine-like advertising experience, beautiful, rich media friendly, full screen, equivalent to CTR eyeballs and persuasive. There are also ZERO competing ads, giving 100% share of voice and captive audience. Shareable on social media too.

LAUNCH CAMPAIGN COVER BUYS

Bobby Ang
EDITOR IN CHIEF

Kon
HEAD OF CONTENT

Beng Lim
CONTENT EDITOR

Tanes Jitsawart
CONTENT EDITOR

Fenn Chia
BUSINESS DIRECTOR

Cass Low
MANAGING DIRECTOR

Fadhil Isa
CONTENT EDITOR

Hp Tan
CONTENT CREATOR

Chris Wee
MANAGING EDITOR

Sree
CONTENT EDITOR

Supercar, Superdad
Online commercial for 2017 father’s day

EvoEnduro
#2000myth Endurance challenge

Breathe, Gasp, Feel
Online commercial for Lexus LC 500 launch

For the love of driving

A tribute to car lovers

AUDIENCE DEMOGRAPHICS

*Lexus & Infiniti is grouped under here

Chevrolet & Ford is grouped under here

41.2%

European Premium Car Owners

42.2%

Japanese & Korean Car Owners

16.5%

National Car Owners

20,000+
CLUB MEMBERS

Kevin Neoh
CONTENT CREATOR

Chu Yang
CONTENT EDITOR

Nazz
CONTENT EDITOR

OUR CLUBHOUSES

We have our own clubhouses. They are our base of operations from which we actively engage our members through various activities and gatherings.

We are partnered with the largest indoor go-kart centre TraXion Indoor Karting in Kelana Jaya which serves as our central region clubhouse.

Folks in the northern region, meanwhile, can enjoy a cuppa whilst treated to spectacular views of various beautiful cabriolets in #dropthetop café situated in Juru Auto City.

Thana
CONTENT EDITOR

STATISTICS TAKEN FROM GOOGLE ANALYTICS & SOCIALBLADE AS OF MARCH 2020

Our Social Media reaches out to 6 million a month.

FB reach in Sep/Oct 2020 = 6,681,904

Bobby Ang

Kon

Beng Lim

Fadhil Isa (Cardock)

Chris Wee

Nazz

MULTILINGUAL PRESENTERS

Sree

Thana

Chu Yang

Hp Tan

EVO ENDURO - MILLE MIGLIA OF THE EAST

In Italy, there’s a very famous endurance drive called Mille Miglia in which participants drive 1,500km across 4 days. Evo Enduro brings that spirit to our shores. When it debuted in 2017, we covered 2,000km in 3 days from KL to Phuket, drawing an unbelievable social media reach of 5 million. Every year, Evo Enduro strives to better itself, growing to become Malaysia’s largest car enthusiast driving event. Along the journey, the sceneries we encounter and cars we drive give us the means to generate beautiful media assets on which brand owners can come onboard for exposure.

CARS OF MALAYSIA (COM)

Cars of Malaysia was created in 2018 with the aim of being a comprehensive buying guide for consumers. The objective was to create not just a car award, but to aid consumers in their purchasing decisions. Hence, all new cars on sale are considered, and in each category of car, we shortlist the three best choices.

In 2019, Evo Enduro opened up for sponsors to support participants and dress their cars up in beautiful livery. The objective of this exercise was to bring the colour and vibrancy of race cars out of the confines of the track to the open road for all to see and admire. Participants responded to the call enthusiastically, with most cars dressing up for the occasion. The livery designs were later painstakingly reproduced to be downloadable and playable cars in Gran Turismo Sport.

2017

2018

CARS OF 2019 EVO ENDURO

2019

2018

CAR SAFETY WORKSHOPS

We have our own clubhouse. Not only do we provide car buying advice for our audiences, we also help our readers inspect and check their cars. This centre collaborated with Wearnes is where we will provide our readers a place to go with an absolute peace of mind when it comes to car ownership and maintenance, it also is a place whereby they receive 4S centre level of service with affordable prices. This allows us to actively interact not just with our readers, but consumers in general and actively growing our database.

PHOTOGRAPHY WORKSHOP

Having a photography workshop for our readers of different interests - not only with cars come together to get to know their cameras better. Here we have TJ, our teammate and Olympus Ambassador leading the class on basics of photography at our Northern Clubhouse - #dropthetop using cars as the object.

YOUTUBE WORKSHOPS

Aurizn presenters are the most-watched car review personalities of Youtube. Our success lies in our willingness to meet and engage our crowds directly, forming a close-knit bond with our audience. We periodically organize workshops with our audience to share with them the secrets on how to build popular Youtube channels.

WEEKEND DRIVES

We make it a point to never lose touch with our readers hence having constant weekend drives with them be it durian drives, morning runs or just breakfast at Gohtong. Now, thanks to the added presence of a Northern Clubhouse, we now have monthly drives in Penang too!

GENTING EDITION

NORTHERN EDITION

MERDEKA DRIVE

We make it a point to have continuity with our readers hence having a more extravagant drive than the usual weekend drives every now and then. Quickly following up from EvoEnduro 2018, we gathered our readers for a Merdeka morning drive to Genting then followed by a fun reverse slalom gymkhana challenge.

SRI PERDANA VISIT

Remember when our Prime Minister’s official residence was open to visits from the public? Yup, we went to check it out together with our readers.

PONTENG KERJA GO-KART

Our new clubhouse at TraXion Karting has its own go-kart track. One fine afternoon on a working Tuesday, we invited our readers to join us; 20 of them called in sick at work to join us. We surprised them by letting them meet Alex Yoong in person.

EVO #WHENMC6COUNTS

With our highly affluent reader profile, we tie in with Continental Tyres and organise a Sepang track day event to educate consumers about tyre safety, defensive driving techniques and performance ratings. We conduct double lane change, emergency brake and steer, drifting, slalom tests etc. The event was joined by a pre-convoy where 50 cars grouped up in KL and parade to Sepang.

MAZDA MX-5 TRI5+ SEASON 6

#dropthetop heaven. Every year, the Mazda MX-5s owners from Thailand, Malaysia, Singapore and sometimes Philippines come together for a spirited drive for a duration of 7 days. This year, Malaysia had the privilege of hosting the drive on home ground. Ranging from 30-40 cars throughout the entire drive and around 80 participants, we were the official media of the drive as well.

BMW 3 SERIES GENERATION OUTING

We are sure to introduce the young one to its elders. We brought together all generations of the BMW 3 Series - the most quintessential BMW of them all for a meet and greet session and most importantly, a drive together. Yes, with the support of our readers, we pull together all generations of the 3 Series out for a drive and photoshoot and for the drivers to get to know one another.

CLUB AUDI MALAYSIA FEST

We joined the annual Club Audi Malaysia aka CAM Fest drive as the official media covering their entire drive as well as participating in the stimulating activities which was organised by the committee. Here we got the opportunity to expand our Aurizn and meet more like-minded people thus creating not just friendships but experiences with strangers that became friends. This event was more focused on the family crowd incorporating kids into the event schedule and activities.

VOLVO XC90 OWNERS OUTING

We believe in the community. We organise events to build car communities and it does not have to be purely driving. This outing, we went out for a picnic! Prior to the drive, we also had a small introduction to certain safety features that Volvo introduced recently at the time and Volvo XC90 owners had to opportunity to voice out their likes, dislikes and also what could be improved on. We bring end consumer closer to the brand.

AURIZN X THULE

Organized in collaboration with Aurizn and Volvo, the Thule Bring Your Life event strengthens the image of world-renowned Swedish brand Thule in Malaysia by showcasing a wide selection of packs, bags, luggages, and other outdoor lifestyle product.

AURIZN X TUMI

Focusing on Carat Malaysia, our jewellery and accessory title we collaborate with Tumi - leading international business, accessory and travel lifestyle brand to take over centre stage of Pavilion Kuala Lumpur. We invite our readers that fit the profiling according to Tumi for a night out to understand the Tumi brand a bit more and of course to have a little boozy fun.

READ MORE

READ MORE

READ MORE

READ MORE

READ MORE

VOLVO CARS & AURIZN ECODESIGN CHALLENGE

Combining the essence of our titles, covering cars, properties, interior decoration and design as well as jewellery and watches, we organized the first ever home interior design competition that challenged Malaysian interior designers to think out of the box and apply the automotive design language of Volvo Cars into a home space. Debuting in 2018, the first VolvoAurizn Design Challenge rewarded its winner with an all-expenses paid visit to Volvo Cars' Design Centre in Sweden. In 2020, the rebranded Volvo Cars & Aurizn EcoDesign Challenge by duduk was made even more impactful by rewarding six winning firms with contracts to build their winning designs into actual property units for sale to the public.

2019

OUR AUDIENCE AREN’T JUST NUMBERS

Unlike other media, we enjoy a very strong bond with our audience, cultivated through frequent outings and active social media engagements. This close relationship is further solidified through the creation of EvoClub, a platform which we offer our readers various benefits.

78

Trusted Workshops

47

Inspection Centres

providing worry-free car maintenance as well as comprehensive vehicle health checks.

providing peace of mind ownership for used, recon, or out of warranty vehicles.

GROUP BUYS

platform offering competitively-priced goods and services to our members.

For businesses and vendors, EvoClub is a perfect platform to access a vast clientele base with strong spending power.

SOURCE: FACEBOOK AS OF OCTOBER 2020

TOP AUTOMOTIVE MEDIA IN MALAYSIA

FULL LIST OF INSPECTION CENTRES & TRUSTED WORKSHOPS

Steven
CONTENT CREATOR

Steven

No need to wait for any special occasions; drop by these clubhouses anytime to lepak and chit-chat with us!

We're now in East Malaysia! Feast & Furious Cafe not only serves great food, but is also home to some of the rarest and most awesome car memorabilia you can gawk at. Kid you not, there's a Ferrari in there somewhere and a Formula 1 car too!

Alex Stmrock
CONTENT CREATOR

Alex Stmrock

2020

2018

We are a digital agent for Pacific & Orient Insurance. Through EvoClub Insurance Power by PrOmilej, we help members save up to 40% on car insurance premiums.

SOURCE: FACEBOOK AS OF OCTOBER 2020

TOP LIFESTYLE MEDIA IN MALAYSIA

Thomas Yap
CONTENT CREATOR

Rachel Chan

Rachel Chan
CONTENT CREATOR

Thomas Yap