ABOUT ‍‍‍US‍‍‍

Pronounced as ‘horizon’ without the ‘h’; Aurizn is a tech startup that provides a digital alternative to any industries still relying on PDFs in this connected world. Through aurizn’s unique digital platform, we publish the most read digital magazine in Malaysia. With a unique new edge approach that blends digital media and social influence, we don’t just create our own blue ocean strategy, we desalinate the sea around us too.

DIGITAL BROCHURE CLIENTS

Designed to replace PDFs in the digital connected realm. Able to create product brochures that incorporate videos, galleries and social media friendly. Technologically superior to any solutions currently out there. Able to produce customised digital publications as well.

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OUR E-MAGAZINES

Using a unique combination of social media news reporting, cloud based e-magazines, video blogging and social influencers; aurizn is now the most read magazine in Malaysia with more than 600,000 readers, 400,000 social media engagements, and more than 1.1 million video views every month.


CLOUD PUBLISHING
Upon developing our platform that is the first of its kind in the world, we made good use of it to transition our magazine Evoltn Malays‍‍‍ia from print and have since spawned a further four titles – Carat Malaysia, Estate Malaysia, ID Malaysia, and Visio. Our platform is also used by Volvo Cars Malaysia to publish its owners’ magazine.


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OU‍‍‍R EVENTS

We help brand owners create engaging marketing platforms that are also magnets for attracting social media eyeballs. By tapping into our premium audience with high purchasing power, we cross tabulate diverse industries‍‍‍ that in the end targets the same affluent customers.

AURIZN’s TEA‍‍‍M

Helming from diverse backgrounds including marketing, advertising, branding, publishing, photography, events and production. Aurizn is both a media company and a startup that aims to change the media landscape of digital publishing. Our vision is to be a solutions provider for publishing companies that are struggling to convert their print media business into the digital landscape. We also aim to be the default solution for the impending replacement of PDF consumption throug‍‍‍h digital screens in this connected world.

Bobby Ang
EDITOR IN CHIEF

Kon
EDITOR

Beng Lim
CONTENT EDITOR

Aaron Lee
PARTNER / EDITOR‍‍‍

Tanes Jitsawart
PARTNER / EDITOR‍‍‍

Fenn Chia
BUSINESS DIRECTOR‍‍‍

Cass Low‍‍‍
MANAGING DIRECTOR

MEDIA COMPANY

We started off as a media company with strong credentials in the print industry and a startup that saw the creation of Malaysia’s first car buying guide. Selling off our startup within the first year of reaching profitability, we are heavily involved in the creation of the nation’s largest car buying and selling platform. With our experience, we realised it is possible to help any print companies transition thei‍‍‍r business to the digital world without disrupting their business structures. And this sparks the creation of our new startup as a cloud publishing platform.

PDF REPLACEMENT

PDFs are great for on-screen WYSIWYG when it comes to printing. But with 99% of PDF consumption coming from digital screens, we believe our digital brochures are the rich media future that brings motion, sound, social media shareability, and screen adaptations to the world of brochures in need by any‍‍‍ industries.

THE FIRST CLOUD B‍‍‍ASED MAGAZINE I‍‍‍N THE WORLD

Our platform allows large format digital publishing that is pure HTML5. Even our advertisements are social media shareable, and 100% anti-adblockers in its design. Our format also allows advertisers to do layout publishing online wit‍‍‍h high resolution graphics and super fast loading time.

IMMERSIVE ARTICLES‍‍‍
‍‍‍A magazine-like reading experience, beautiful and immersive reading experience. No pop ups or banners. Full rich media friendly and reignites the engaging reading experience of yore.

PERSUASIVE ADVERTISEMENTS
A magazine-like advertising experience, beautiful, rich media friendly, full screen, equivalent to CTR eyeballs and persuasive. There are also ZERO competing ads, giving 100% share of voice and captive audience. Shareable on social media too.

LAUNCH CAMPAIGN COVER BUYS

THE LARGEST MAGAZINE IN MALAYSI‍‍‍A

Yes we do not print, but we still see ourselves as a magazine publisher. Albeit in digital format, cloud based. The key differences would be the complete void of current news and short form articles. Every single article in our magazines are long form featured articles where we painstakingly design every p‍‍‍age with layout and design. In fact our structure-less approach also means web traffic aggregators do not know how to crawl our platform. Even tagging Google Analytics have to be done on every single page instead of the usual approach of a site’s framework.

Bobby Ang

‍‍‍Kon

Beng Lim

MONTHLY

Magazines
7‍‍‍00,000 readers

‍‍‍Videos
1,400,000 (YouTube)
600,000 (Facebook)‍‍‍

Social media
800,000 eng‍‍‍agements

WE ARE HIGHLY INFLUE‍‍‍NTIAL

Which ever car consumers are searching for in Google, evomalaysia.com will always be on the first page of search results, be it in video or re‍‍‍view articles. Google ranks us highly in terms of relevance for car buyers in Malaysia.

OUR STRATEGY IS TRUST, NO‍‍‍T SIZE

The biggest publications are not necessarily the most trustworthy. We put great emphasis on building our trust factor with our audience and this is what we are in our sphere of influence. Our audience come prim‍‍‍arily from our premium car magazine EVOLTN, but upon realising they too are premium home buyers, premium lifestyle purveyors, we have expanded into other niches and continue to build upon our strength as the most trustworthy lifestyle media in the market.

WE ARE VERY BIG IN VIDEO‍‍‍

According to Google, 93% of Malaysian car buyers rely on YouTube car reviews to make an informed decision. Furthermore, 1 out of 3 car buyers surveyed ended up buying a car they did not initially intended.
Our videos are viewed more than 1.2 million times‍‍‍ every single month.

Ranking

Youtube Channel

Monthly Viewership

Market Share

1

Alexlovesmac

1,131,105

24.28%

2

Paul Tan

884,972

18.99%

3

Bobby Ang

795,378

17.07%

4

Autobuzz

619,815

13.30%

5

Roda Pusing

379,748

8.15%

6

Kon Wai Luen

368,754‍‍

8.14%

7

Zerotohundred

154,674

3.32%

8

iGarage

114,529

2.46%

9

Carlist

93,973

2.02%

10

Pandu Laju

82,242

1.77%

11

Beng Lim

58,068

1.25%

12

Autophiles

34,012

0.73%

13

Funtasticko

15,384

0.33%

14

Carsifu

12,010

0.26%

15

TopGear Malaysia

7,458

0.16%

OUR FLAGSHIP EVENT‍‍‍S

We don’t pitch for event management projects. But we create unique events that allow different brands and companies to leverage on, be it to drive messages, or target audiences or for pure brand repositioning executions. These promotional vehicles are very powerful tools that sculpt a brand’s online presence in the real world. And of course, post event asset generation is our strong game too.

Besides producing our own Vlogs, we also make high quality production, complete with storyboard, production, art directing, the full works. We are experts in creating videos that drive the message but blur the boundary between content and advertisement.

Supercar, Superdad
Internet commercial for 2017 father’s day
Reach: 1.7 million views

GoCar
Intro Vlog
Reach: 997,000 views

Breathe, Gasp, Feel
Internet commercial for Lexus LC 500 launch
Reach: 45,000 views‍‍‍

A Visit to Malacca CM’s House
‍‍‍
Intro Vlog used by The Star
Reach: 150,000 views

EVO #WHENMC6COUNTS

With our highly affluent reader profile, we tie in with Continental Tyres and organise a Sepang track day event to educate consumers about tyre safety, defensive driving techniques and performance ratings. We conduct double lane change, emergency brake and steer, drifting, slalom tests etc. The event was joined by a pre-convoy where 50 cars grouped up in KL and parade to Sepang.

VOLVOAURIZN DESIGN CHALLENGE

Combining the essence of our titles, covering premium cars, premium properties, interior decoration and design as well as jewellery and watches, we launched VolvoAurizn Design Challenge where interior design firms are to utilise Volvo’s new design idiom and apply it to Bon Estate’s luxurious new development. The event created a huge fanfare as no one thought it’s possible to combine property, cars, jewellery, ID, and real estate all into a single cohesive event. The winning firm was rewarded with a trip to visit Volvo’s Design Centre, Sweden, in June 2018.

EVOENDURO - Mille Miglia of the East

In Italy, there’s a very famous endurance drive called Mille Miglia in which participants drive 1,500km across 4 days. EvoEnduro did 2,000km in 3 days. Dubbed by many as the Mille Miglia of the East, it is now the largest car enthusiast drive event in Malaysia. When it debuted in 2017, it drew an unbelievable 5 million social media reach. This is our pride and joy created for brand owners to come on board if synergies can be created. The beautiful assets generated from this event alone are worth the hardship.

Picnic in the Wilderness

THE EVO CLUBHOUSE

‍‍‍We have our own clubhouse. Not only do we provide car buying advice for our audiences, we also help our readers inspect and check their cars. Through a unique collab‍‍‍oration with Wearnes Autohaus, we access to a facility where we will provide our readers a place to go with an absolute peace of mind when it comes to car ownership and maintenance. It also is a place whereby customers receive 4S centre level of service with affordable prices. This allows us to actively interact not just with our readers, but consumers in general and actively grow our database.

We are a startup that turned profit in the first year of operations. We are a startup that used what we invented to commercial use immediately, and we are one of the most innovative media companies out there as well. We’re progressive, honest, humble, and we work hard for every one of our clients.


Contact:

[email protected] | [email protected] | [email protected] | [email protected]

AU‍‍‍DIENCE DEMOGRAPHICS

*Lexus & Infiniti is grouped unde‍‍‍r here

Chevrole‍‍‍t & Ford is grouped under here

41.2%

42.2%

16.5‍‍‍%

European Pr‍‍‍emium Car Owners

Japanese & Korean Car Owners

National ‍‍‍Car Owners

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2018 in house survey of 1,000 readers‍ ‍‍with full ‍detailed information (100% MALAYSIAN)