‍‍‍V‍‍‍

A

VOLVO AURIZN

‍‍‍DESIGN CHA‍‍‍LLENGE

Capturing the essence of Volvo Cars’ interior design language.

When Aesthetics and Function Meet

‍‍‍‍‍‍“Volvo’s new design language is Scandinavian design at its best: form with function, and genuine beauty.”

Thomas Ingenlath, Volvo Cars’ Senior Vice President of Design

odern Volvo styling takes traditional Scandinavian design cues – such as clean, simple lines and controlled surfaces – and combines them with classic proportions and striking details to create a distinctive range of premium cars.

M

Add interiors that feature the finest natural materials, skilled craftsmanship, and lots of natural light; these qualities make every Volvo car a luxurious, elegant, and relaxing place in which to travel.

The first Volvo production model to benefit from the firm’s current bold new design language was the XC90 seven-seat SUV in 2014, which was closely followed by the S90 saloon, V90 estate, the all-new XC60 mid-sized SUV and, soon to arrive, the first-ever XC40 compact SUV.

VOLVO XC90

The XC90’s interior combines materials such as soft leather and wood with handcrafted details, including a gear lever made of crystal glass from Orrefors, the famous Swedish glass maker, and diamond cut controls for the start/stop button and volume control. Craftsmanship was in sharp focus during the whole development work.

‍‍‍

‍‍‍‍‍‍“The simplicity is perfectly in tune with our Scandinavian design heritage. It opens up generous surfaces and gives us the opportunity to create a modern, luxurious interior architecture.”

Thomas Ingenlath‍‍‍‍‍‍

VOLVO S90

Volvo has taken cues from the success of its XC90 model and raised the bar with some stunning details on the new dashboard and instrument panel, including new air blades that stand vertically on each side of the Sensus user interface.

‍‍‍‍‍‍‍‍‍

‍‍‍“The interior masters the art of blending innovative technology and natural materials in to an elegant, welcoming, and tasteful ambience, Swedishness at its best.”

Thomas Ingenlath

VOLVO V90

Building on Volvo Cars’ indisputable heritage in the estate segment that began over 60 years ago with the Volvo Duett, the new V90 takes the premium estate a clear step forward in terms of aesthetics, materials, and finish, while living up to the ultimately practical nature of any true estate.

‍‍‍‍‍‍‍‍‍‍‍‍

“The modern premium estate is all about the intriguing combination of a luxurious experience with the functional origins of the estates silhouette. The sophisticated ambience of our new Volvo interiors is combined with a great cargo space, providing the right kind of functionality – whether through connectivity or cargo and storage solutions.”‍‍‍‍‍‍

Thomas Ingenlath

VOLVO XC60

Crafted from natural, luxurious materials, the Volvo XC60 is the epitome of modern Scandinavian design. Real wood, genuine metal, and beautiful details combine to make every journey an occasion.

‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍

“The interior is a masterful composition of well-resolved architecture, beautiful materials, and the very latest technology – all perfectly blended together. The XC60 provides a true Scandinavian experience which will make our customers feel special.”

Thomas Ingenlath

VOLVO X‍‍‍C4‍‍‍0

With its innovative approach inside the new XC40 small city SUV, Volvo Cars takes the lead in the small premium SUV segment in terms of space, storage, and all-round functionality.

‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍

“A lot we have done with the XC40 is based on extensive consumer insight. With the XC40, we declare the end of clutter, making sure that everything is within arms-reach but also out of sight. It’s about clearing the clutter so you can clear your mind.”

Louiza Atcheba, Model Brand Manager for the 40 Series at Volvo Cars‍‍‍‍‍‍

ight interior design firms have been named finalists of the Volvo Aurizn Design Challenge‍‍‍ and, in doing so, secured themselves the privilege of being panel interior designers of BON Estates whilst also be ‍‍‍in the running for an all-expense-paid trip Volvo’s Design Centre in Gothenburg.

E

A first-of-its-kind three-way collaboration in Malaysia between car maker, property developer, and publishing house, the Volvo Aurizn Design Challenge is presented by Volvo Car Malaysia, luxury developer BON Estates, and high-end publishing house Aurizn.

All finalists will be in the running to secure a place as BON Estates' panel of interior designers along with the opportunity‍‍‍ to win an all-expense-paid trip to Volvo Cars' headquarters in Gothenburg, Sweden.

The eight finalists were selected based upon the aesthetic qualities of their designs, intelligent usage of space, and the ability to provide a premium look-and-feel, all of which qualities espoused by the respective products of Volvo Cars, BON Estates, as well as Aurizn.

Finalists of the Volvo Aurizn Design Challenge will be invited to an exclusive private event in January 2018 to showcase their work. For their final challenge, the eight finalists a‍‍‍re required to render their own design on how they would configure the interior space of a unit of The BON Estate as illustrated below:‍‍‍

VolvoAurizn Design Challenge

Main Page

Return to